Client

CA-CF

Année

2018

Offre

Chandrila

Prestation

Communication

Client entity

As a major player in consumer finance, Crédit Agricole Consumer Finance offers its customers and partners flexible, responsible financing solutions tailored to their needs.

Anchored within the Crédit Agricole Group, it occupies a leading position on the French market in all consumer credit businesses: direct sales, financing at the point of sale (home equipment, cars, etc.), e-commerce, partnerships and brokerage through a wide range of products and services.

Statement of requirements

Redesign of the institutional website to improve the image of the Group among the general public and incorporate Group graphic consistency.

 

Implemented solution

Implementation of a CMS tool, allowing a complete and simplified management of the institutional site. From a secure back-office, site administrators and contributors can act on all the content of the site, whether editorial parts or functionalities such as form management.

This project was carried out as part of the Kaleeweb offer. Designed with a tool common to other projects, hosted on a robust, scalable and secure shared infrastructure, it allows CA-CF to benefit from a significant level of quality.

The Digiteam little extra

What were the expected benefits ?

For front-office users:
  • A new, simple and intuitive interface for Group graphic consistency
  • A new image of the CA-CF entity for the general public
For back-office users:
  • A simple and ergonomic back-office
  • Comprehensive access to all CMS functionalities according to their profile (admin, contributor, etc.)
  • The possible implementation in the long term of the other CACF institutional sites, for a simple and consistent approach to ADM between the sites

What was the main risk not to do?

The main risk is an image risk, in the sense that the CACF entity should not reflect the image of an outdated company on its web positioning.

Projet précédent

Institutional site CA Leasing & Factoring

Projet suivant

HectoR, Chatbot RH CACIB

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