Crédit Agricole S.A.
2019
Jedha
Communication
Client entity
For this project, Digiteam was contacted by Crédit Agricole S.A.’s Brand and Communication Department.
The mission of this team is to promote the image and products of the Crédit Agricole brand through various means of communication.
Statement of requirements
Support the communication campaigns conducted by Crédit Agricole, aimed at young people.
Creation of a website consisting of landing pages, to welcome Internet users, then through advice lead them to the corresponding Crédit Agricole products (on the website credit-agricole.fr) that may interest them.
The site will have to offer a “mobile first” experience in order to get as close as possible to the uses of young people, browsing mainly on mobile.
Implemented solution
Creation of a responsive web design site, offering a quality mobile interface, and administrable via a back-office. The UX/UI design and developments were entirely carried out by Digiteam.
The site offers landing pages on themes of interest specifically to young people (first student housing, studies, etc.). These pages refer to offers that can meet their needs, offered on the credit-agricole.fr website.
The website “Réussir ma vie d’étudiant” (Succeding in my life as a student) was the first project carried out as part of the Jedha offer. The hosting, changes and MCO of the site are always provided by Digiteam as part of this service offer.
The Digiteam little extra
How long did it take to complete the site?
The project was completed in less than three months.
What is special about this project?
Making a success of my student life is a gateway to credit-agricole.fr. The aim is to have a relay site that is easy to update, in order to direct young people to the commercial offers of the Crédit Agricole brand.