IDIA
2021
Jedha
Communication
Client entity
IDIA Capital Investissement is a subsidiary of the Crédit Agricole Group. For more than 30 years, IDIA teams have been supporting the leaders of mid-caps and SMEs in their growth, with an active minority shareholder approach.
IDIA Capital Investissement commits the Crédit Agricole Group’s equity through equity investments ranging from €1 to €50m in all business sectors.
The company invests in equity and quasi-equity in entrepreneurial projects as part of development capital and transfer capital operations.
Statement of requirements
The old version of the website no longer fully met IDIA’s strategic positioning, as the brand wanted to better showcase its ability to respond to various fields of activity.
Moreover, the site was static and did not benefit from simplified management by a CMS back office.
IDIA therefore asked Digiteam to study the redesign of the site, both in terms of front-office experience and technical structure.
Solution implemented
The site has been completely redesigned to offer its users a new design, a new navigation and enriched content, allowing them to reach their privileged interlocutors in one click and to have access to all IDIA offers.
Digiteam was in charge of all project implementation. The graphic design was finalized by IDIA.
The Digiteam little extra
What were the objectives of the project?
- Enhance the image of IDIA CI
- Become a news medium for IDIA CI, particularly on mobile devices
- Offer content dedicated to executives and shareholders
- Facilitate contact
The little extra of this project?
- This project was entirely carried out by Digiteam.